Pranav Kumar
Name0%
2021MarketingLearned how campaigns get made, as a writer and then a manager.
2025AI deliveryNow lead roadmaps and releases as a project manager.
2022EngineeringPython backends and data pipelines across 5+ projects.
2023Generative AIBuilt and deployed 10+ apps for marketing teams.
AI Technical Project ManagerScroll to put it together

Pranav Kumar

Four disciplines, one way of building. Start with what people need, then make the technology serve it.

4+years building software
10+generative AI apps deployed
40%less campaign setup time
10×ROAS on the Amalfa campaign
Engineer turned project lead

I started as a software engineer and still think like one. Today I lead the roadmap for AI creative tools at Idea Clan. The hard question is rarely which model to use. It is what the model needs to know.

Case study: Amalfa on FabFunnel

Five separate tools became one workflow.

Performance marketing teams research in one tool, brief in another, then launch and report somewhere else. FabFunnel connects those steps, and I lead delivery of the platform.

277creatives delivered in one month
10×ROAS on the campaign
138.5hours of production work, estimated at 30 minutes per creative
With FabFunnel
  1. 1

    Study competitors in one tool

    Find the signalIndustry Insights

    INActive competitor ads on Meta

    OUTHooks, formats and angles worth testing

  2. 2

    Brief the creative team somewhere else

    CreateGenie

    INThose angles, plus Amalfa’s products and brand

    OUT277 creative variations

  3. 3

    Download, rename and upload every asset

    LaunchCampaigns

    INThe selected creatives

    OUTLive campaigns, with nothing rebuilt by hand

  4. 4

    Launch and export reports from other dashboards

    Read the resultReporting

    INCampaign performance

    OUT10× ROAS, in the same workflow

  5. 5

    Repeat the whole process for the next test

    ImproveNext test

    INWhat the results showed

    OUTA better next campaign, back at step 1

↺ Step 5 feeds back into step 1.

Most viewed on Medium

I write about building with AI.

Thick bar: lifetime views. Thin bar: reads. Same scale. Medium stats, November 2026.

Writing now
All posts on Medium
The route so far

Where I’ve worked.

2021
Eracost

Content Writer, then Marketing Manager

Early hands-on work in content and marketing, the same world I now build tools for.

Uni
Chitkara University

Research Intern

Chitkara University

AI/ML models for speech analysis and business applications, with 2 research papers.

2022
MAQ Software

Associate Software Engineer, then Software Engineer

Python backends and data engineering across 5+ projects, with Flask, Django, Azure Synapse, Databricks and Power BI.

2023
Idea Clan

Software Engineer 2 (SDE-2)

Deployed 10+ generative AI apps. Built a FastAPI campaign launch system that cut setup time by 40%. Trained models on Google, TikTok and Facebook ad data.

2023
Lookfinity

Backend Developer and AI/ML Engineer

Backend development and applied AI/ML engineering.

2025
Idea Clan

Project Manager

Working on FabFunnel

End-to-end delivery of an AI platform for campaign creation, scheduling and performance tracking: roadmap, priorities, engineering coordination and releases.

Tools I work with

The stack.

pranav@stack~/skills
$ methodsprompt engineering, RAG, Open Knowledge Format, agentic AI, multimodal image, video and voice workflows
$ orchestrationLangGraph, LangChain, Langflow, AutoGen, LoRA, PEFT
$ modelsClaude, ChatGPT, Gemini, Llama, Kimi, Grok, Stable Diffusion, FLUX
$ creative_aiElevenLabs, Higgsfield, Replicate, Kie.ai, Hugging Face, Gradio, Streamlit
$ backendPython, SQL, FastAPI, Flask, Django, PostgreSQL, Redis, Celery, RabbitMQ
$ data_and_cloudAzure, Azure DevOps, Databricks, PySpark, Power BI, Git
$ deliveryroadmap planning, feature prioritisation, cross-functional delivery
Also on record

Education and awards.

MBA, Finance

Indian Institute of Technology, Patna. In progress.

Hugging Face Agents Course

Plus AI Agents Fundamentals. Two of 23 certifications on my LinkedIn.

Bachelor of Engineering

Chitkara University, 2019 to 2023.

INR 7 lakh prototyping grant

Winner at Novate+ 2020, Chitkara University, for a smart box that sanitises currency.

T-Hub hackathon finalist

A smart dustbin to sanitise medical waste, shortlisted from 100+ teams.

Busiest Alone Artist logo

That was the job.This part is mine.

Busiest Alone Artist is the name I use for songs and poetry. None of it belongs to an employer, so it gets its own space here.

Khwaab song cover Mastaani song cover Khayaal Tera song cover
Busiest Alone Artist

Hindi songs, written and released.

Songs and poetry on YouTube
Published author

Roohaniayat

A book that tells how words play. My Hindi poetry collection on love, unrequited affection and what life asks of us.

Publisher
BlueRose Publishers
Released
25 July 2023
Length
108 pages
Credit
Pranav - Busiest Artist
See the book on Amazon

How words play

108 pages · Hindi · 2023

Life

Resilience, hope, introspection and happiness.

Theme four

The grace of women

Verses honouring their beauty and inner strength.

Theme three

Unrequited affection

The heartbreak that love leaves behind.

Theme two

Love

Its highs, and its complications.

Theme one

A book that tells how words play

Poems by Pranav
Roohaniayat book cover
From my student years

Things I helped invent.

20 / 20
14 published patent applications6 design registrationsFiled 2019 to 2022, India
  1. Patent app.

    Wireless Charging Device

    201911048935 · 2019

  2. Design

    Solar Cooking Tawa

    324750-001 · 2019

  3. Patent app.

    Protective Case

    202011016321 · 2020

  4. Patent app.

    A Marking Device

    202011020278 · 2020

  5. Patent app.

    Hand Relief Smart Threader

    202011031196 · 2020

  6. Design

    Height Adjustable Folding Arm Rest Table with Slidable Holders

    332371-001 · 2020

  7. Design

    Portable Ventilated Universal Laptop Stand

    332372-001 · 2020

  8. Patent app.

    Sanitizing and Segregating Apparatus

    202011038490 · 2020

  9. Patent app.

    Device for Currency Identification and Notification Using Braille Cells

    202011039541 · 2020

    Assistive technology

  10. Patent app.

    Hand-Operated Massager with Fluid Applicator

    202011045912 · 2020

  11. Patent app.

    Screwdriver with Multiple Bit Assemblies

    202011052427 · 2020

  12. Patent app.

    Ballistic Protection Device

    202011054101 · 2020

  13. Patent app.

    Ballistic Protection Device with Precision-Guided Firearm and Target Detection

    202111016782 · 2021

  14. Patent app.

    Multi-Air Reuser

    202111029659 · 2021

  15. Patent app.

    Automatic Desludging and Cleaning System for Water Source

    202111031678 · 2021

  16. Design

    Smart Environment Friendly Carry Bag

    349968-001 · 2021

  17. Design

    Kitchen Table

    358016-001 · 2022

  18. Design

    Height Adjustable Table with Folding Arm Rest and Integrated Power Strip

    358132-001 · 2022

  19. Patent app.

    Chip to Detect Offensive Content on Server

    202211009400 · 2022

    Closest to my AI work

  20. Patent app.

    Device to Assist in Repairing Electronics Device

    202211015832 · 2022

Work
  • AI products
  • RAG and agents
  • Roadmaps
  • FastAPI backends
Personal
  • Hindi songs
  • A book of poems
  • 20 inventions
  • Busiest Alone Artist

Prompts and poems.Both start with the right words.

Building something with generative AI, or want to talk about a song? Write to me.

panikb0048@gmail.com
Work LinkedIn Medium
Personal YouTube Book